Introduction

Launching a new business is an exhilarating experience filled with hopes and ambitions. However, to navigate this journey successfully, it's crucial to focus on the right metrics. Key Performance Indicators (KPIs) are not just numbers; they are the guiding stars that help you make informed decisions and steer your business in the right direction. Let’s dive into the top 3 KPIs every ...

In the fast-paced world of entrepreneurship, clarity is your best friend. Too often, we make assumptions about what our clients need, what our team members think, or even what direction our business should take. But assumptions can lead us astray. The secret to unlocking growth and alignment? Asking the right questions.

1. Deepen Client Relationships

When you ask your clients thoughtful questi...

In a world where authenticity and personal connection matter more than ever, personal branding has become an indispensable part of business success. Today, let’s dive into the transformative impact of building a personal brand alongside your business brand and how this synergy can take your business to new heights. This applies to both entrepreneurs and leaders of industry, internal and external b...

Let's take a moment and reflect on your business success. Have you ever considered that the key to unlocking your business's potential lies not just in the strategies you employ but in your personal growth journey? 

I say this so often to my clients and network of entrepreneurs:

The growth of your business is 100% a reflection of your personal growth. If you are not growing, it won't.

This ...

Do you ever wonder how to create purpose-driven content? How to tell a story that creates an unbelievable attraction back to you?

Alex Kushneir shares the formula to help you focus on your story, how you can best tell it, and share your why. As the COO of Icon Media, he has helped multiple brands shape their presence through video. We discuss that formula, offer tools and tips on how to tell yo...

Elisabeth Jones-Hennessy has gone through such a journey in launching her first business, GiftMeChic. She had to navigate what she wanted to build for her business and how to stay aligned with who she truly is; she wanted something relevant that others could benefit from and allowed her inner gifts to come out, and that’s how GiftMeChic was born. Then, starting a business right before a pandemic...

Michelle Johnson is the CEO and founder of the Anchor Group, which specializes in full-service meeting and event management. 

As you can probably guess, hospitality and live event management are some of the industries hit hardest during the coronavirus pandemic. But Michelle managed to keep her business going through strategic pivoting. Through her story, she’s going to help you learn what it m...

How do you attract your ideal client? And how do you bring them into your business in a way that feels natural? FIrst you have to understand who they are — their behaviors, where they hang out, and what they spend their money on — then you have to understand the language that they speak.

How to Speak Your Ideal Client’s Language

• Get clear on your audience’s pain. What are they trying to s...

Happy New Year, everyone! As we all head into the year 2021, you might find yourself sitting in a moment of reflection over everything that happened this past year… and uneasily looking forward to what 2021 might have to offer.

But you might have a lot more control over 2021 than you realize. If you want to get alignment on where you’re headed this year, just ask yourselves these questions to g...

Many of us have been in survival mode this year, and it looks like things won’t be changing immediately as we head into 2021. So, how can we shift our energy going into next year?

When planning for 2021, it’s a good idea to start checking in with where you stand against your human needs. These are the six human needs:

• Certainty
• Uncertainty/Variety
• Significance
• Love/Connection
• Growth
• Con...