Harness the Power of Personal Branding to Amplify Your Business Success

In a world where authenticity and personal connection matter more than ever, personal branding has become an indispensable part of business success. Today, let’s dive into the transformative impact of building a personal brand alongside your business brand and how this synergy can take your business to new heights. This applies to both entrepreneurs and leaders of industry, internal and...

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Why You Should Stop Calling Your Business "Your Baby"

Please please please stop calling our business your baby! Your business isn’t your baby. Sure, you’ve poured your heart, soul, and countless sleepless nights into it. But, here's the kicker: businesses are meant to be assets in your wealth portfolio. They’re not supposed to be your pride and joy that you coddle and shield from the world. By treating your business like a baby,...

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Aligned Attraction to Your Brand Requires Knowing Your Ideal Client

Do not negate this step when you are building your business and taking your idea to market. If you don’t have buyers, you don’t have a business. Knowing who you are building it for, is the first step to identifying how you sell it, what you should price it at, and how to make sure you have an undeniable service or product for them to buy. 

As an entrepreneur, understanding and...

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How to generate 6-7 figures in the middle of a pandemic

Navigating how to sustain your clientele, providing services that meet their needs, and pivoting when you are struck with a global pandemic, is not for the weary entrepreneur who has been running their business like a hobby vs. a business.

It takes resourceful and thoughtful action to sustain what you are known for and scale your business during this time. Last year I kicked off my first...

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